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Your equity is your wealth
Mini Joseph Tejaswi | TNN

Sunday Times | 3rd June, 2007

Bangalore: You were once worth what you owned - land, houses, business, or other assets. Now, your personal equity, not tangible assets alone, determines your net worth. If you’re not sure how to measure yourself on this scale, professionals will do it. It’s worth the exercise -you could be a high networth individual without knowing it.

Like Gagan Chandra, a marketing professional in Bangalore who takes home an annual salary of Rs 40 lakh. He recently got himself valued by a consultant who pegged him at between Rs 80 lakh and Rs 1 crore. Now, Chandra knows he can ask any prospective employer to double his salary.

Many individuals are increasingly becoming assets and brands and outgrow the companies they work for, becoming far more valuable than their perceived worth there. “The personal equity of individuals is going to be the key driver of this talent-driven employment market in future,’’ says Saraswati Venkateswaran, president of CEO Search Global, an executive search firm.

Quality talent is increasingly a scarce commodity. Valuations and branding make existing talent special and more attractive, says brand expert Harish Bijoor. “The future is going to be purely measurement-oriented - be it products, processes or people.’’

“Talent equitisation’’ involves weighing and assessing educational qualifications, professional value, brand value, domain expertise, intelligent and emotional quotients. For seniors, factors at work are contribution to bringing attrition levels down, branding and formulating policies.

“Talent equitisation is an overall assessment and valuation,’’ says Zubin Shroff, CEO, Talent Management Group. Nirupama V G, MD of AdAstra Consulting, says such valuations have to be scientific and accurate. Want a new CV? Head to a PCO S Nandagopal | TNN

Bangalore: When Ashwin, a final year degree student, walked into an internet parlour at Indiranagar to type out his curriculum vitae (CV), little did he know that he’d get professional help.

Not just internet centres, but PCOs and photocopying centres too are now cashing in on Bangalore’s job market. The ‘bio-data’ has grown beyond a page or so of personal data in one-liners.

Impressive text detailing of various facets of one’s personality has become the order of the day and these centres are today diversifying into providing solutions to young people who want to prepare impressive resumes. These establishments hardly need to make additional investments as they have access to basic ‘resume manager’ software. “We charge anywhere between Rs 15 per page and Rs 100 depending on the format,’’ a computer centre owner says.

According to Bharti Shevgoor, who works for a HRD consultancy group, the employability of an individual is convincingly depicted in a resume. Describing the difference between a resume, bio-data and curriculum vitae, she remarked that preparation of a resume is a skill that needs to be brushed up. Many formats are available on the internet, but it is for the candidate to choose the right format to highlight qualifications.

A peculiarly Indian phrase, it details a person’s chronological history. Though not many use the term, it is only for newcomers who have to document their personal details such as education, family background, achievements, etc.

Resume: It is an American concept and contains both personal and professional information in textual and tabular formats.

CV: Used when a candidate makes professional commitments about appointment to a post. Contains details of professional capabilities based on work experience.

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